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  1. Undoing the past in order to lie in the present: Counterfactual thinking and deceptive communication.Raluca A. Briazu, Clare R. Walsh, Catherine Deeprose & Giorgio Ganis - 2017 - Cognition 161:66-73.
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  • Mental Simulation: Looking Back in Order to Look Ahead.Keith Markman & Elizabeth Dyczewski - 2013 - In Donal Carlston (ed.), The Oxford Handbook of Social Cognition. Oxford University Press. pp. 402-416.
    Mental simulation refers to the imagination of alternative, counterfactual realities. This chapter provides an overview of research on simulations of the past— retrospective simulation—and simulations of the future— prospective simulation. Two major themes run throughout. The first is that both retrospective and prospective thinking are inextricably linked, relying on a mixture of episodic and semantic memories that share common neural substrates. The second is that retrospective and prospective simulation present trade-offs for the individual. On the one hand, they are functional, (...)
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  • An investigation of the effect of logical structures on Chinese preschool children's counterfactual reasoning development.Yanwen Wu - 2024 - Cognition 246 (C):105744.
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  • Mental Simulation and Sexual Prejudice Reduction: The Debiasing Role of Counterfactual Thinking.Keith Markman, Audrey Miller, Maverick Wagner & Amy Hunt - 2013 - Journal of Applied Social Psychology 43:190-194.
    Reducing prejudice is a critical research agenda, and never before has counterfactual priming been evaluated as a potential prejudice-reduction strategy. In the present experiment, participants were randomly assigned to imagine a pleasant interaction with a homosexual man and then think counterfactually about how an incident of sexual discrimination against him might not have occurred (experimental condition) or to imagine a nature scene (control condition). Results demonstrated a significant reduction in sexual prejudice from baseline levels in the counterfactual simulation group. Importantly, (...)
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  • A (Creative) Portrait of the Uncertain Individual: Self-Uncertainty and Individualism Enhance Creative Generation.Keith Markman, Kimberly Rios, Juliana Schroeder & Elizabeth Dyczewski - 2014 - Personality and Social Psychology Bulletin 40 (8):1050-1062.
    Building on findings that self-uncertainty motivates attempts to restore certainty about the self, particularly in ways that highlight one’s distinctiveness from others, we show that self-uncertainty, relative to uncertainty in general, increases creative generation among individualists. In Studies 1 to 3, high (but not low) individualists performed better on a creative generation task after being primed with self-uncertainty as opposed to general uncertainty. In Study 4, this effect emerged only among those who were told that the task measured creative as (...)
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  • Counterfactual Structure and Learning from Experience in Negotiations.Keith Markman, Laura Kray & Adam Galinsky - 2009 - Journal of Experimental Social Psychology 45 (4):979-982.
    Reflecting on the past is often a critical ingredient for successful learning. The current research investigated how counterfactual thinking, reflecting on how prior experiences might have been different, motivates effective learning from these previous experiences. Specifically, we explored how the structure of counterfactual reflection – their additive (‘‘If only I had”) versus subtractive (‘‘If only I had not”) nature – influences performance in dyadic-level strategic interactions. Building on the functionalist account of counterfactuals, we found across two experiments that generating additive (...)
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