Abstract

In the contemporary era, we identify ourselves based on what we consume or what we possess. Besides, various advertisements, celebrities, and other influential personalities encourage and make us believe that we can make a new identity by consuming a specific brand, or relating to a particular institution or connecting with an extraordinary group, etc. Hence, we tend to identify ourselves with consumer goods. In such conditions, Srimad Bhagwat Gita becomes significantly relevant to look for alternative way of life. This paper attempts to explore the concept of Self in Gita as a model for realizing environmental consciousness. Largely, it will analyse the concepts of Nishkama Karma (Detached Action) and the Self to see what it may contribute in developing an apt environmental consciousness. With the analysis of these concepts the paper tries to probe for an epistemological and metaphysical alternative to the Ecology understanding.